Solution · Product & programme launches

Product and programme launches,
produced like a broadcast.

Turn an important announcement into a polished live experience for media, partners and customers - with the recording ready to extend the campaign.

Intro

One shot at the announcement - treated that way.

A launch has to land. We plan camera coverage, presentation flow, remote contributions and holding-screen branding so the announcement reaches the audience clearly and remains useful as marketing content afterwards.

What the stream includes

Designed around the outcome.

01

Announcement-first storytelling

The programme is built around what the audience needs to remember.

02

Branded presentation

Titles, product visuals and lower thirds tuned to the launch identity.

03

Media-ready delivery

Clean output your PR and partners can share on their channels.

04

Content after live

Add a full recording, short clips or an edited highlight to extend the campaign.

Process

How this is planned.

Step · 01

Frame the message

Agree the announcement, order of reveal and audience takeaway.

Step · 02

Design the production

Cameras, presentations, hero visuals and holding screens.

Step · 03

Prep contributors

Executives, spokespeople and any remote speakers rehearsed.

Step · 04

Go live

Produce the launch with the confidence of a broadcast programme.

Step · 05

Extend the campaign

Deliver clips, highlights and the master recording.

Yelo team planning event audio-visual setup over a venue floor plan, with wireless mics, a switcher and a camera on the table
What we need from you

A brief we can plan around.

Nominate one decision-maker, share the programme and identify the access, audience and content outputs that matter. We coordinate with your venue and platform providers where required.

Plan your launch →
FAQ

Product & Programme Launches questions.

Pricing follows our standard packages, starting from R14,500 including VAT, depending on production complexity, branding requirements and content deliverables.

Yes. We can prioritise a short highlight or social clip for same-day turnaround, with the full edited package following shortly after.

Yes. We can plan a moderated Q&A segment for media and press as part of the programme, with questions managed to keep the session on track.

Live-ready
Product & programme launches

Give the announcement the stage it deserves.

Share the launch date, venue, spokespeople and the audiences you need to reach.

Plan your launch →